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ACIA presents three campaigns to boost local trade (13/03/2019)

The Association of Merchants and Industrialists of Águilas (ACIA) presented yesterday the three campaigns of dynamisation that will be developed in the town in the coming months in the course of an act in which the mayor was present, Mari Carmen Moreno, the president of ACIA , Dariem Caparrós, and the general director of Commerce, Francisco Abril.

"The objective of all of them," said Moreno, "is to promote local commerce and encourage both aquilines and visitors to make purchases in it, for service, proximity and treatment."

As for the proposed actions, the first of them is presented under the slogan "Your opinion Counts" and has, as main objective, to increase the presence of retail in social networks, in addition to positioning the business, favoring the recruitment of new customers and enable new communication channels between consumers and merchants.

The action, which is expected to involve about 80 shops, involves uploading a photo to social networks at the time of purchase with the hashtag # comproenÁguilas, commenting briefly on the experience and labeling the trade and the association.

The same will take place during the months of April, May and June and during the same will be held a monthly draw in which the picture with more likes will receive 150 euros.

In addition, the trade in whose photo you have made your purchases the winner will get 300 euros, of which 150 will be donated to the social, cultural or sports association that decides.

The second of the actions consists of a sales workshop in English through which the skills of the merchant in serving the foreign client will be improved.

In the same, a professor of business English will give sales theaters in English for six months with flexible schedules adapted to the merchant.

Finally, in the month of July, the campaign, already consolidated in Águilas, of the White Night will be carried out.

Source: Ayuntamiento de Águilas

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